Smart business owners like yourself are beginning to understand the immense power that marketing has to offer.
Andrew has been an involved entrepreneur since graduating with his MBA in 2004 and proudly proclaims that the only “job” he’s ever had were university work terms. Before getting involved in digital marketing, mobile apps and web development – Andrew owned a kitchen cabinet manufacturing plant that focused on International exports before exiting in 2012.
As a small business owner, Andrew was disappointed with the high expense, low results traditional marketing campaigns that were being suggested by many local marketers for his cabinet operation. His frustration with these ineffective methods led him on an 8-year deep dive of all things digital marketing, which have led to building 1000’s of mobile applications, websites and digital marketing campaigns for businesses of all shapes and sizes. Andrew prides himself on his ability to offer affordable and measurable solutions that increase sales and profitability.
Al started his digital marketing career in 2001, building websites from scratch, optimizing them for search engines, and monetizing them through affiliate programs, Google Adsense, and advertiser placements. Al has been a Google Search Partner since 2006 and has managed search, display, paid social, and programmatic ad campaigns for roughly 1000 different businesses across the globe.
Since 2013, Al has been deeply involved in the programmatic landscape, consulting with publishers on how to better monetize their inventory by better understanding auction mechanics and optimal price floors. He also works with brands and agencies to optimize ad spends outside the walls of Facebook and the Google Display Network.